You may have noticed: the algorithm has changed again and along with the holidays this has drastically reduced the range for most people.

Is that bad? Maybe maybe not. It just depends on what your goals are. I will tell you what the algorithm is and how you can work with it.

The algorithm is not bad. The algorithm is a formula that determines what you see. But on the other hand, you decide what you see, because by your behavior you form the algorithm. If you like something, give a comment, or share something, the algorithm picks it up as interesting content. Other content with the same topic will be on your timeline faster.

Do's & Don'ts of Instagram

With a sigh, you look at your phone ... 20 likes on your photo, half of which come from abroad. * Ping * Rosalina wants to send you a chat message is on your screen. Your heart is jumping and you hope someone will buy your product. You open the message: Hi, thanks for following me. You have great content. If you want to know more…. You don't even read any further and you put your phone away in frustration.

Entrepreneurs are increasingly finding their way to social media and fortunately also more often see the potential of the channels. Unfortunately, there are also plenty of companies that have no idea what is good to do after starting. Sin! Because this can also be harmful to your company or only cost you precious time. I will, therefore, tell you what you absolutely should not do as a social media company.

It's fair to say that Instagram has become a significant player in social media. Having a beautiful, engaging, and unique Instagram account can enhance your business, or as a content creator, just like me, it can create fantastic opportunities. So how do you get Instagram to stand out from the crowd? It's not an easy thing to do, but I decided today to share ten tips that have worked for me, and that helped me grow my Instagram account over time.

SEO optimization is a challenging field, and whether we like it or not, when we talk about search engines, we refer mainly to Google. In this post, you will find a list of the main things you can do to optimize your site. 

I decided to share these tips because more and more I get asked how did I do it. Firstly, I want to point out that I dedicate a lot of time to my account, and I plan my feed based on seasons and holidays. I always try to take photos no matter where I am, as even a random picture of my shoe can fit into the feed if I plan it accordingly.